You - as the responsible person to setup marketing activities in the web - face the challenge to get the best return of invest. If you arrange a web campaign and pay per impression or you pay huge amounts for advertising we have good news for you: We offer the solution to deliver your product information directly to the Online – Point of Sales and allow a huge number of impressions for a small monthly flat fee.
If an E-tailer has to sell a bigger range of products through the web, a specific product gets most of the times invisible inbetween of thousands of other products and the end customer has no chance to find it.
The Upgradebox is a fantastic tool to open new accounts. If the reseller (preferably Etailer) has already some of the manufacturers of the Upgradebox® listed in it, it can ease your task to bring in your new products.
The Upgradebox® does not only show your product to customers who are specifically searching for it. Your product appears also as a cross-seller – even if the originally searched product was totally different.
If your customer does not want to setup all your SKUs, the Upgradebox® takes the effort away from him. It has all needed products online and allows the end customer to send an enquiry form to the reseller for the case the SKU is not yet activated. So all products are shown and no single opportunity needs to get lost.
The Upgradebox® can not only be used for online customers, but also for the reseller's sales staff in the intranet or extranet. If it is so easy and efficient to find and sell your products then there is no reason to forego this good margin accessory turnover anymore.
The reseller's sales staff can use their time more efficiently and satisfy their customers completely. Wasteful searches for options or spare parts are history in many cases now.
That is what resellers like to hear. As long as you are signed in as a premium manufacturer the resellers can use the tool for free!
If you present the Upgradebox which includes your product range and tell your customers who else is taking part, you might open doors for other manufacturers as well. And so do they for you!
In other words: a manufacturer community is spreading the tool through the market helping each other to open customer's doors.
The Upgradebox is a Multi language-tool (D, UK, FR, IT, ES, NL, DK, SE, PT, PL, CZ & UA) and allows the usage for customers following EMEA wide strategies.
The reseller's sales staff is not always aware of all possibilities to upgrade and does not always think of asking the right questions to cross-sell your products.
The Upgradebox® leads them through the possibilities, shows them opportunities and finally helps to ask for the right specifications to avoid wrong assistance, wrong orders and expensive RMA handling.
Even if the bigger budgets are frozen due to the worldwide economic downturn, the customers will need more performance. So upgrading the existing systems should be the argument #1 here.
They support the Upgradebox® MDF-wise and allow to provide the basic service for free. These manufacturers are mainly chosen by the E-tailers when the Upgradebox® is set-up.